Content Strategy Director – Cassandra Fellerman

Content Strategy Director – Cassandra Fellerman
UX Specialist 3 (Content Strategist), Comcast

Cassandra Fellerman joined Comcast to work with the Experience Design group in 2017. Since then, her role has evolved from UX/UI copywriting and conversational design to include strategic discovery and (above all) advocacy for content strategy as a fundamental component of the design process. Cassie is passionate about using the right words for the right job, and believes that clear communication is the key to success in any aspect of work or life in general. This is one of many reasons she’s excited to serve WICT Philly as Director of Content Strategy.